HOSPITALITY COMMERCIAL ADVISORY
Partnerships that grow hotels and destinations
Commercial Advisory for hotels and destinations across Central America, the Caribbean and the Mexican Pacific. Strategy, distribution and sales, built for the long term.
20+
years of commercial experience
Hotels & Destinations
From one independent hotel to a whole region
Regional Roots
Central America, the Caribbean and the Mexican pacific
Advisory, not consulting.
We don’t deliver a report and leave. We stay alongside you: we set the strategy, open the right channels and support growth month after month.
Strategy
Understand the market, the asset and the demand before we recommend.
Partnerships
The right partners and channels for your growth plan.
Growth
Results that last: occupancy, rate and new markets.
Everything commercial, with one partner.
We bring strategy, distribution and sales together so your hotel or destination grows with one vision.
Commercial strategy
We know where you are and where you can grow.
- Commercial diagnostic
- Benchmarking
- SWOT analysis by hotel and destination
- Pricing and rate review
- Forecasts and goal setting
- Strengths to focus on
Distribution and channels
Your hotel present wherever travellers buy.
- Tour operator relationships and development
- Wholesalers
- OTAs
- Channel mix
- Commercial content
- Air connectivity
Sales and segments
The right business for every season.
- Social groups
- FIT
- MICE
- Weddings and romance
- LGBTQ+
- Wellness
- Adventure and nature
- Luxury
Destination development
When many hotels grow together, the region grows.
- Government partnerships
- Tourism boards and chambers
- Multi-hotel strategies
- New source markets
- Public-private partnerships
The Delmarisa Method
First we learn the market. Then we recommend. And we stay so growth lasts.
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Discover
Market, destination and demand.
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Understand
The asset, its people and its setting.
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Test
Small, measurable pilots.
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Connect
The right channels and partners.
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Grow
Scale what works.
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Sustain
Long-term support.
When we reach Sustain, the cycle starts again.
Experience across the region.
Rooted in El Salvador, with experience across Central America, the Caribbean and the Mexican Pacific.
A flower and a bird, joined Hover over or tap each petal and feather to discover its meaning.
Salvadoran roots. Global vision.
Delmarisa was born in El Salvador with one conviction: tourism is an engine of development for an entire region.
Behind Delmarisa are more than 20 years of hotel commercial experience: market development, key accounts, distribution and sales for international hotels and groups. For every project we bring together the right specialists.
Our symbol tells our story: the petals of the bird-of-paradise flower and the tail of the torogoz, El Salvador’s national bird, grow from the same point. That is how we understand a partnership.
CONTACT
Let’s talk about your hotel or destination.
Tell us what you want to achieve. We will reply personally